YouTube Video Planning Checklist

Fill this in before filming so the idea, promise, packaging, schedule, and review loop stay connected.

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Core idea

Start with what the video is really promising.

Video idea

Viewer promise

Target platform / format

Planned publish date

Packaging

Make sure the title and thumbnail point to the same promise.

Working title

Thumbnail direction

Angle

Production plan

Capture the notes that make the work easier later.

Script notes / talking points

Production notes

Assets / references

Description / caption notes

Schedule and review

Use the schedule as planning context, not pressure.

Platform schedule

Review after publishing

Next video decision

Before publishing checklist

Tick the checks that are ready.

Idea is clear Viewer promise is clear Working title matches the promise Thumbnail direction supports the title Production notes are usable Review note is ready for after publishing